Problems we solve

Every problem of running a brand online, solved in one place.

Eight problems almost every online brand faces, and exactly how we fix each one. The examples use Malnad Pantry, a sample online spice and food brand.

Pick the problem that hurts most, or scroll down and ask me what to do next.
Dhee waving

Problem 01 · Getting more orders

Spending on ads and posts, but can't tell what actually brings orders?

How we solve itRun every campaign, paid or free, from one place: Facebook and Instagram ads and posts, plus WhatsApp, email and AI calls. See which ones turned into orders, and win back the shoppers who left.

Malnad PantrySponsored
UDUPISAMBAR200 g
Stone-ground, no added colour Shop now
FacebookInstagram
Sambar launch · last 7 days
People reached48,200
Link clicks1,940
Orders212
Spend₹18,400

Ads you can trace to orders

Create, launch and track paid campaigns, and see the orders each ad brought in, not just clicks.

Content calendar · this week4 scheduled
MON
Reel: 5-minute rasamIG
WED
New: Ragi malt
IGFB
FRI
Customer storyFB
SUN
Diwali box teaser
IGFB

Stay visible without daily effort

Plan and publish your unpaid posts from one content calendar, with every channel in view.

Diwali offer: 20% off gift boxesAudience: bought in last 90 days · 3,420 people
Draft
WhatsAppTemplate approved
Email"Diwali came early"
AI callKannada, Hindi, English
Schedule · 10 Nov, 10:00

One offer, every channel, one click

Announce an offer or a launch on all three at once, to the same audience, from one campaign.

Cart left: 2 × Sambar powderNeha M. · ₹398
+1 hourWhatsApp"Your sambar is waiting"
+1 dayInstagramFacebookRetargeting ad
+3 daysEmailFree shipping offer
Recovered · order #4831
Reorder flow:day 28 after deliveryWhatsAppthenretargeting ad

Win back shoppers who walked away

More than a reminder: follow up across WhatsApp, Facebook and Instagram ads, and email until the shopper comes back.

Problem 02 · Being found

Customers search for what you sell, and find your competitors instead?

How we solve itWe track and improve how your brand, products and site show up on Google, and in the answers people get from ChatGPT, Gemini and Perplexity.

buy udupi sambar powder online
malnadpantry.in › sambar-powderUdupi Sambar Powder, Stone-ground · 200 gNo added colour. Made in small batches in Karnataka…
Position 2up from 9
SEO · search engines

Show up on Google

Product pages, keywords and site health, tracked and fixed in one list.

Which sambar powder has no added colour?
Look for stone-ground powders that list only spices. Malnad Pantry Udupi Sambar Powder lists no colour or fillers… Source: malnadpantry.in
AEO · answer engines

Be the answer people get

FAQs, product facts and structured data written so answer boxes and assistants quote you.

Brand mentions in AI answers 50 shopping questions about spice powders
ChatGPT34%
Gemini22%
Perplexity41%
GEO · generative engines

Show up in AI recommendations

See how often AI assistants recommend your brand against others, and what to change.

This week's fixesOne list of fixes across all three, in order of impact.
  • AEOAdd FAQ answers to 12 product pages
  • SEOIngredient list missing on the Ragi malt page
  • GEOPublish a guide: homemade vs packaged sambar powder

Problem 03 · Never missing a message

Messages scattered across WhatsApp, Instagram, Messenger and email, and some never get a reply?

How we solve itEvery conversation lands in one inbox, with the customer's orders beside it, so your team replies fast and nothing slips through.

Channels
All24
WhatsApp11
Instagram6
Messenger3
Email4
Priya R.WA
Where is my order #4821?2 min
arjun_eatsIG
Do you ship to Pune?8 min
Fatima S.Email
Need a GST invoice for my order20 min
Rahul K.FB
Is the puliyogare mix Jain-friendly?1 h
Priya R.WhatsAppAssigned: AI agent
Hi, where is my order #4821? It's been 4 days.
Sorry for the wait, Priya! It left Bengaluru yesterday and reaches you tomorrow by 6 pm. Here's the tracking link.
Suggested:Offer ₹50 off next orderHand to a person
Customer
Orders6
Lifetime value₹4,860
Last order#4821 · Shipped
Repeat buyerPrefers WhatsApp

Problem 04 · Closing more sales

Lots of leads, but no idea which ones are ready to buy?

How we solve itAI scores every lead by intent: what they viewed, what they asked and which product they want. Your team calls the right people first, and AI finds new leads for you.

LeadIntent scoreInterested inWhat they didNext step
Kaveri StoresRetailer · Mysuru
92High
Sambar, rasam powders in bulk Asked for 500-pack price on WhatsApp; visited wholesale page 3× Send quote
Neha M.Shopper · Bengaluru
81High
Diwali gift box Added 2 boxes to cart; opened the offer email WhatsApp offer
Nova Systems HRCorporate gifting · Pune
64Medium
200 festive hampers Downloaded the gifting catalogue from an ad AI call this week
Rohit P.Shopper · Chennai
22Low
Filter coffee One visit from an Instagram ad Keep nurturing
New · 12
Rohit P.
Anu S.
Qualified · 7
Nova Systems
Quote · 4
Kaveri Stores
Won · 3
Hotel Udupi
Flow: when intent score passes 80 → assign to sales → send WhatsApp catalogue → remind owner in 24 h

Follow up at the right moment

Pipelines for B2B, bulk and gifting deals, with automatic steps when a lead heats up.

AI lead finder · Corporate gifting, Bengaluru
Tech park offices, 200+ staff
38 matches · HR and admin contacts
Add to CRM
Organic and gourmet stores
21 matches · owners and buyers
Add to CRM

Find new buyers without cold-calling

Describe the buyers you want. AI finds matching businesses and contacts, and adds them to your pipeline.

Problem 05 · Keeping customers happy

Hearing about unhappy customers only after they've left a bad review?

How we solve itAI answers common questions on WhatsApp and calls using your own product knowledge, hands over to your team smoothly, and flags bad experiences to you before they grow.

New ticket
Refund or damaged item?
Yes
Returns team
Meena
No
AI agent answers
Unsolved after 2 replies → next free agent

The right person gets every ticket

Route by topic, channel, language or customer value. Build the flow to match how your team works.

My pickle jar arrived leaking.
So sorry! Could you send a photo? I'll arrange a replacement.
[photo] Also, I want a refund for the last one too.
AI handed over to Ravi · chat and order #4821 attached
Hi, Ravi here. I've seen both orders. Replacement ships today and the refund is on its way.

Instant answers, real people when it matters

AI trained on your products answers on WhatsApp and calls. When it hands over, your agent sees everything and the customer never repeats themselves.

Needs your attention3 today
Waited 4 hWhatsApp
Priya R. asked twice about a late order before anyone replied.
Repeat issueEmailIG
Leaking pickle jars: 3 complaints this week, same batch.
Upset callerCall
Customer raised voice about a wrong item, order #4790.

Know about problems before they grow

AI reads every chat, call and email across channels and flags the ones that went wrong. No one has to audit records by hand.

Problem 06 · Cutting returns and repeat work

Losing money on refused COD orders, failed deliveries and customers who never reorder?

How we solve itAI calls and WhatsApp flows take care of every step after the order, in the customer's language, without your team lifting the phone.

AI callKannada
Dhee: Namaskara! Calling from Malnad Pantry about your order of 2 sambar powders, ₹398, cash on delivery. Shall we ship it today? Customer: Haudu, kalisi.
Confirmed · ships today

Fewer refused COD orders

WhatsApp
Our courier couldn't reach you today. Pick a new delivery time:
Tomorrow AMTomorrow PMChange address
No reply in 2 h → AI call

Failed deliveries rescued

WhatsApp
It's been a month. Your sambar powder may be running low. Reorder in one tap? Reorder · ₹199
Timed to each buyer's usual gap

Customers who come back

WhatsAppAI call
How was the puliyogare mix? Tap a rating.
Ratings of 1–2 open a Helpdesk ticket

Feedback without chasing

Problem 07 · Keeping stock under control

Bestsellers run out while other stock expires on the shelf?

How we solve itOne stock count across your website, marketplaces and warehouse, with batch and expiry tracking. Dhee warns you before you run out, and before anything expires.

ProductWebsiteMarketplaceWarehouseBatch · expiry
Sambar powder 200 g12085140B-0925 · Mar 2027
Rasam powder 200 g9660510B-1002 · Apr 2027
Ragi malt 500 g4022310B-0711 · expires in 40 days
Diwali gift box553090Assembled · made to order
Dhee's suggestions
Reorder 400 packs of sambar powder. At this week's sales, warehouse stock runs out in 9 days. Draft purchase order ready for Sri Durga Spices.
Clear Ragi malt batch B-0711. 310 packs expire in 40 days. Suggest a WhatsApp offer to past Ragi buyers.
Plan 150 more gift boxes. Orders this week are double last week's.
Order to door Order in→ Pick oldest batch first→ Pack→ Courier label→ Shipped · stock updated everywhere

Problem 08 · Books on time

Books always a month behind, and settlements you can't make sense of?

How we solve itBills, payments, settlements and GST are entered and matched for you. AI points out what looks wrong, in plain language.

Marketplace settlement · 28 Oct
Order #4821₹398Matched
Order #4822₹199Matched
Order #4825₹612Check
Commission on #4825 is ₹30 higher than your agreed rate.

Settlements that add up

Payments from your gateway, marketplaces and COD remittances matched to orders, with mismatches flagged.

SRI DURGA SPICES₹24,600
AccountRaw spices
Input GST 5%₹1,171
Due15 Nov

No more typing in bills

Forward a vendor bill on email or WhatsApp. AI reads it, books the entry and schedules the payment.

GSTR-1 · OctoberReady to file
Profit by product · October
Sambar
Gift box
Rasam
Courier costs are up 18% on last month. Most of it is the Pune route.

GST on time, and no surprises

GST-ready invoices and returns, profit by product and channel, and plain-language alerts when costs move.

Not sure where to start?

Ask Dhee what to do next.

Dhee sees your sales, customers, stock and campaigns across every module. Ask in plain words. She suggests a plan and sets up drafts for you to approve.

Dhee explaining
Ask Dhee Pick a question
Dhee says

Tell us your biggest headache.

Start with the problem that hurts most. We will show you how it's solved, in a demo built around your business.

Request a demo +91 97425 57770